Digital Strategy & Innovation For Creative Studios, Funders, and Cultural Organisations
Green Raven is the independent practice of Ian Ravenscroft, a cultural and creative industries consultant who works with immersive studios, digital businesses, funding and skills bodies, and cultural organisations. What links them? Audiences and visitors to serve, engage, and grow.
Ian's early career took in digitial agencies in the cultural sector, writing and producing award-winning animation, and four years in the BBC's content innovation unit and BBC Three short form hub. Ian combines this background in creative production to design and advise on strategic approaches, products, and programmes that cut through and can actually be delivered.
As Green Raven, Ian particularly loves projects where technology helps to deepen our connection with ideas, art, knowledge, and the world around us. In short: digital, immersive, and media that makes feel a bit more human.
Ian started out as Green Raven in 2019 after a career as a writer, producer, and project manager in digital, culture, media, and broadcast settings, including four 4 years in content innovation at the BBC.
His track record of winning commissions and funding led him to apply those experiences as consultant and advisor working within creative and digital studios, for funding and sector bodies, or direct with cultural organisations.
Major recent projects include advising 10+ organisations including RSC, Horniman Museum, and Birmingham Royal Ballet to navigate technology and transformation projects on the Bloomberg Digital Accelerator Programme for Arts Council England, producing narrative VR commissions for BFI and Storyfutures with Second Home, and acting as fractional Strategy Lead at XR studio Juice Immersive.
How can we work together? I have worked on freelance or contract basis for projects and programmes, as a retained resource for strategy and project leadership, and as a consultant conducting strategic reviews, project scoping, and creative, technical, and production leadership. A chat is the best starting point!
Green Raven is based in Birmingham, UK and works across the UK and beyond.
WHAT DOES GREEN RAVEN DO?
Cultural organisations work with Ian Ravenscroft and Green Raven for strategic advice on what creative technology can do for them without the hype, how to get the most value from emerging tech, and how to engage their visitors and audiences.
Creative, immersive, and digital studios work with Ian and Green Raven to develop their products, projects and services so they connect with what museums, galleries, and venues actually need and drive at key strategic objectives for the cultural sector.
Funding bodies and support programmes work with Ian and Green Raven to share knowledge, assess applicaitons, deliver workshops, and provide mentoring to creative businesses.
WHO GREEN RAVEN WORKS WITH
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Green Raven has worked with and/or supported Science Museum Group, Arts Council England, the BFI, Royal Shakespeare Company, Birmingham Royal Ballet, Bloomberg Philanthropies, Horniman Museum, Blast Theory, The Space, Creative UK, Second Home Studios, Compton Verney, Manchester Libraries, Royal Court Theatre, Barbican, and Yorkshire Sculpture Park, among others.
"Ian was a vault of knowledge and wisdom on all things immersive technology and beyond. His understanding of the industry coupled with his vast experience as a producer and creator meant he was able to advise and guide us to solutions that otherwise wouldn't have been possible."
- Birmingham Royal Ballet
"We were incredibly lucky to work with Ian. His experience, collaborative approach, and technical knowledge were invaluable to our team during the commissioning process, helping us to navigate a completely new area of work with confidence. He also contributed some excellent ideas of his own which really enhanced the finished product."
- Manchester Libraries Trust
"Ian's extensive experience across a wide variety of digital projects and experience in both arts and culture settings, as well as more corporate applications, was invaluable. As a project mentor, he was always able to support me in finding an innovative solution or way forward."
- FACT Liverpool
GREEN RAVEN SERVICES
About Ian Ravenscroft
Green Raven was founded in 2019 by Ian Ravenscroft, a producer and consultant whose career runs through journalism, content innovation and interactive at the BBC, animation production for Channel 4 and Nickelodeon, immersive and XR, and creative-technology across the cultural sector. He has led strategic reviews for national museums, advised organisations through the Arts Council England and Bloomberg Philanthropies Digital Accelerator, and supported programmes for Creative UK, The Space, and CreaTech Frontiers. The investigative discipline of his journalism years, combined with the creative approach of a producer, shapes how Green Raven puts audiences, users, and visitors first.
CONTACT